Content Manager – Full Time | Head Office

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Work at head office banner

Content Manager – Full Time

Location: Head Office, Burnaby, BC (Hybrid)
Part Time / Full Time: FULL TIME

Overview

QE Home | Quilts Etc. is a designer bedding retailer with over 75 stores across the country and a thriving e-commerce business. Proudly Canadian and family-owned since 1992, we are passionate about providing sleepers with beautiful, accessibly-priced, and sustainable bedding solutions crafted by our in-house design team. Our Sleep Stylists pride themselves on delivering exceptional, expert customer service across all our channels.

We’re currently seeking a Content Manager to be based in our Burnaby offices.

In this role, you’ll help shape the shopping experience for millions of customers each year and explore the various touchpoints of an omnichannel brand. You will work collaboratively with our marketing and product teams to help guide all aspects of the brand voice, copy, visual and overall creative for print and digital campaigns. Don’t lose sleep if you don’t match 100% of the requirements below. If our values are aligned and you’re motivated to learn - we want to hear from you!

QE Home Values

  • Act from the heart - We care, deeply. We act wholeheartedly. We own and approach our roles with sincerity.
  • Do right by all - Integrity never sleeps. We strive to do what’s right — for our customers, teams, and communities.
  • Take charge - We’re proactive, adaptive, and in charge. We lead by example and take on challenges with energy.
  • Know your stuff - Knowledge is power. Power to improve, contribute, and grow. We’re never complacent when it comes to learning.
  • Play for the team - We are not our own four walls. We support each other, share wins, and own mistakes.
  • Deliver comfort - Through every exchange, no matter how small, comfort is at our core. That means acting with kindness, empathy, and respect.

Requirements & Responsibilities

  • Work with the Director of Omnichannel Marketing and VP Brand, as well as 3rd party agencies, to develop and execute content strategies in order to build our online presence and bolster our brand in stores and across other channels.
  • Support business objectives and strengthen branding by helping direct consistent and compelling content across all customer touchpoints. This includes:
    • Website (Newsletters, Blog, Web Pages, Product descriptions, etc.)
    • Social Media (Facebook, Instagram, Pinterest, YouTube, LinkedIn, TikTok and Twitter.)
    • In-Store Signage & Packaging
    • External Media Channels
  • Own and manage the marketing and editorial content calendar, coordinating the creative teams (social media specialist, copywriters, graphic designers, photographers) to execute campaigns on schedule and at a high quality.
  • Provide editorial and creative support to team members, as well as writing, editing and proofreading content.
  • Monthly, quarterly and annual reporting on website, newsletter, and social media performance. Analyze content performance and gather insights to improve future strategy and content plans.
  • Maintain ongoing monitoring of competitors as well as latest trends in digital marketing and technologies in order to improve our channel performance.
  • Help ideate, create, coordinate, and/or curate content for paid media and affiliate marketing programs.

Technical Skills

  • 3+ years of agency experience or similar role.
  • Excellent knowledge of SEO best practices and writing with effective keyword placement.
  • Excellent written and verbal communication skills.
  • Experience developing and executing a content calendar.
  • Strong organizational and project management ability.
  • Strong creative writing and editing abilities for marketing copy.
  • Knowledge of analyzing and reporting on website & social media KPIs.
  • Knowledge of current trends and best practices within digital marketing and retail.

Soft Skills

  • Performance driven with a desire to take on a high level of responsibility and work in a dynamic environment.
  • Detail-oriented with a positive team spirit — you are comfortable providing and receiving constructive feedback to help raise the bar on content, as well as nurture team member growth.
  • Able to work collaboratively with cross-department teams (including Marketing, Product, Web Operations, Customer Service, & Sales)
  • Ability to think strategically and innovate in both established and new mediums.
  • Showcase a constant desire to learn, think outside the box, and continuously improve.
  • Strong leadership qualities.
  • Upbeat, optimistic, passionate, friendly, and authentic.
  • Flexible, self-starting, and autonomous.

Bonus Skills ~ Nice to have, but not necessary

  • Familiarity with SEMRush and Google Analytics.
  • Familiarity with BigCommerce or similar.
  • Familiarity with interior design, industrial design, and/or retail.
  • Fluency in French.

Education

Diploma or Degree in Communications, Journalism, English or Digital Marketing.

Schedule

Monday to Friday
Core Hours: 9:00–5:30

Ability to commute/relocate:

Burnaby, BC (Hybrid)

What We Offer

  • Work from home flexibility
  • Paid time off + flex/sick days
  • Dental care, vision, extended health care, & life insurance
  • Store discount + a set of free luxury sheets upon completion of training!
  • Commuter benefits & plenty of on-site parking
  • Professional development/education budget
  • Referral bonus program
  • Casual dress (sometimes you’ll even catch our teams wearing our robes in the office)

Key Relationships

Reporting to Director of Omnichannel Marketing & VP of Brand.

How to Apply

Send your résumé to resume@quiltsgroups.com
Please use "Join The Team - Content Manager" in your subject line.

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